Over the past four to five years, the retail industry has undergone major changes: retailers have learned that it’s six to seven times more costly to acquire a new customer than it is to retain an existing one. An important aspect of customer retention is communicating with and marketing to shoppers by offering personalized offers and rewards, at the shopper’s preferred touch points.
In this guide, we’ll cover the following topics:
- The customer service era
- Building customer loyalty through discounts
- AppCard & the future of small to medium-sized retailers
- & much more
Learn how Appcard & Lightspeed can cement your customer loyalty by downloading the full version of this guide.
10 Customer Purchasing Trends That Will Influence Holiday Retail
Almost 50% of surveyed shoppers say great prices matters the most when making a purchase decision. From researching...
White Paper: Retail Insights & Shopper Sentiment for 2024
Online shopping has inevitably reshaped the retail landscape. But our latest findings reveal that in-store shopping...
Profit and Loss Template
This profit and loss template lists suggested revenue streams and expenses that a typical retail business may have....
Grow your food & drink business with Lightspeed
Perfect for quick-service retail, Lightspeed is fast, user-friendly, and enables you to make sales and process payments...
How to Manage Inventory Across Multiple Stores: A Complete Guide
Managing inventory across multiple locations can be overwhelming, but it doesn't have to be. This guide sheds light on...