Alix Fraser

Ah, organization. Whether you love to check boxes and make lists, or organizing things is the bane of your existence, one thing is...

The holiday shopping season is one of the busiest times for retailers. Managers, owners, and sales associates are often consumed by...

Black Friday, Cyber Monday and the rest of the holiday shopping season are rapidly approaching. It’s a time of excitement for retailers—but...

As more businesses around the world open their doors—and as more shoppers venture back into brick and mortar stores—there’s one...

Retail looks a bit different in 2021; it’s more omnichannel than ever, with changing customer behavior and needs driving innovation;...

How do you engage, educate and sell to customers?Beyond traditional and multichannel retail approaches, omnichannel retail puts the...

Supporting Pride is part of our culture here at Lightspeed. Our CEO, Dax Dasilva, is openly gay and founded this company in Montreal’s...

Customer behavior is always changing, and smart retailers are adapting with it. From offering curbside pickup to optimizing how they...

Emails are a powerful tool for communication that have a high potential ROI. According to data from McKinsey & Company, emails are...

In-store pickup is concept that’s been a long time coming in the retail world. As long as brick-and-mortar businesses have been embracing...

Ecommerce accounted for 16% of total retail sales in the United States in 2019, and online shopping is only set to grow in 2020 and...

Fashion and apparel is one of the largest and most innovative industries in the world. Many of the retail concepts that we experience...

So you’re at the stage where you’re contacting a payment service providers and collecting quotes—you’re getting information...

Behind every savvy business decision is, to some extent, data. What separates the good from the great business owners is the ability...

It’s entirely possible that your store isn’t just meant to sell products, but to offer services too. Retailers who sell and service,...

Standing out from the crowd isn’t easy. Competition is particularly tough during the holiday season when everyone is pulling out...

The holidays are almost upon us. In this ever-important retail season, getting ready means doing it bigger and better every year. Without...

If you thought attracting customers to your brick-and-mortar store is a challenge, getting customers to find your online store can...