Retail

Customer loyalty programs focus on marketing to your existing customers with the goal of bringing back customers and encouraging repeat...

Whether you’re starting a new business or switching to a new point of sale (POS) system, you’re in the market for POS hardware—and...

  Note: We’ve provided Amazon links for each of the books below. However, please note, these are not affiliate links. We highly...

As more businesses around the world open their doors—and as more shoppers venture back into brick and mortar stores—there’s one...

We’ve all heard the saying: “The customer is king.” It’s been written in retail articles, plastered on the walls of offices,...

Let’s talk about grand opening ideas. You probably like online shopping as much as the next person — but there’s something special...

How to increase in-store traffic with Lightspeed and Google AdsLightspeed has partnered with Google to offer retail merchants access...

Lightspeed has partnered with Google to offer retail merchants access to integrated local inventory ads, a way to bring shoppers in...

While more and more consumers are turning to online shopping for its convenience, retail spaces are still accountable for the majority...

The pop-up shop is no longer just a retail trend. It has become a staple part of many a retail strategy. From new brands looking to...

US consumers spend over $100 billion dollars on gift cards every year. Whether you’re a restaurateur or retailer, a gift card program...

Any animal lover will tell you one thing: their pets are considered family as much as siblings and parents are. Without a doubt, they...

Today, people expect more than just a decent paycheck at the end of a 40+ hour work week. They want to feel that their work and effort...

Many people toy around with the idea of starting their own small business, but figuring out which step to take first is one of the...

The retail landscape has been in a continuous state of flux for well over 20 years. From the threat of large chain stores to recent...

The world is changing. As a retailer, you know that keenly—you’ve seen your customers’ habits and relationship with you change...

2020 has been an exceptional year. Store closures and safety concerns have led retailers to reinvent themselves and find innovative...

How do you engage, educate and sell to customers?Beyond traditional and multichannel retail approaches, omnichannel retail puts the...

Customer behaviour has changed—and Lightspeed is dedicated to helping our merchants adapt. We’ve been hard at work on a new addition...

“Life is what happens to you while you’re busy making other plans,” John Lennon sang on one of his memorable solo tracks. Yes,...

Most businesses go all-in on new customer acquisition when they’re focused on expanding their business’s bottom line. They funnel...