The retail landscape has been in a continuous state of flux for well over 20 years. From the threat of large chain stores to recent...
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Retail
The world is changing. As a retailer, you know that keenly—you’ve seen your customers’ habits and relationship with you change...
Retail looks a bit different in 2021; it’s more omnichannel than ever, with changing customer behavior and needs driving innovation;...
2020 has been an exceptional year. Store closures and safety concerns have led retailers to reinvent themselves and find innovative...
How do you engage, educate and sell to customers?Beyond traditional and multichannel retail approaches, omnichannel retail puts the...
Customer behaviour has changed—and Lightspeed is dedicated to helping our merchants adapt. We’ve been hard at work on a new addition...
“Life is what happens to you while you’re busy making other plans,” John Lennon sang on one of his memorable solo tracks. Yes,...
Most businesses go all-in on new customer acquisition when they’re focused on expanding their business’s bottom line. They funnel...
Customer behavior is always changing, and smart retailers are adapting with it. From offering curbside pickup to optimizing how they...
Emails are a powerful tool for communication that have a high potential ROI. According to data from McKinsey & Company, emails are...
In-store pickup is concept that’s been a long time coming in the retail world. As long as brick-and-mortar businesses have been embracing...
When storefronts started closing due to the COVID-19 pandemic, retailers responded and domain names were quickly secured to start selling...
COVID-19 is forcing us to reinvent our relationship with customers and how we serve them. Customer needs have not disappeared, but...
With an estimated global value of 3.7 trillion and double-digit annual growth since 2010, the health and fitness industry is one of...
In a recent article, we delved into the relationship between costs and sales and how knowing your gross profit margin is key to retail...
While physical stores are an important part of the customer journey, one that gives merchants the opportunity to create immersive experiences...
Inventory control: That is, knowing exactly what products you have on the sales floor and in your stockroom (and how many you have)...
Our employees and customers are at the heart of everything we do, and in this moment of social distancing and uncertainty, it’s more...
For retailers, doing a physical inventory count is something that often gets put off. Why? Because counting all of the merchandise...
If you’re working in retail marketing, it’s very easy to get swept up in a sea of omnichannel beacons,experiential stores and the...
For people new to operating a retail store and managing inventory, it can be difficult to understand how barcodes, UPCs and SKUs work...
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